Rates and estimate factors
Fees reflect channel coverage, number of provinces, and whether you need a written letter, a live briefing, or a short assessment. Figures below are informational starting points in Vietnamese dong; final quotes follow a short scope call.
| Engagement | Starting basis | What changes the fee |
|---|---|---|
| Quarterly Buyer Outlook Letter | From 18,500,000 VND per quarter | Extra product classes, multi-region coverage, bilingual annex |
| Pharmacy Channel Briefing | From 9,800,000 VND | On-site delivery in Vinh Long vs video; length of SKU list |
| Provincial Demand Review | Quoted per province set | Number of provinces and depth of OTC vs chronic split |
| Tender Timing Assessment | From 7,200,000 VND | Number of tender calendars tracked and follow-up memo |
How estimates are built
We ask which pharmacy routes matter (chain retail, independents, hospital supply), which product classes sit on your open buy, and whether a briefing call must include your credit or operations leads. Materials already purchased for a letter cycle—such as paid interview incentives—are itemised when they apply.
A 30% booking deposit secures the delivery window for quarterly letters. Remaining balance is due on delivery of the final letter or completion of the briefing.